SEARCH ENGINE ADVERTISING
What is the difference between SEO and SEA? Search Engine Optimizations (SEO) optimizes your website to ensure a higher ranking on Google. However, ranking high organically is never a guarantee. Furthermore, the first few positions when someone types in a search term on Google are normally given to advertisements. Google calls this Ads (Adwords). SEA stands for Search Engine Advertising, the Adwords you buy on Google.
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