Why You Shouldn’t Use Linktree for Instagram
If you currently use Linktree or are considering using it, this blog post is for you. Just read it through and then consider whether it’s really worth paying up to $72 per year for Linktree.
Having your own website means you don’t need Linktree or any other service to post multiple links in your Instagram bio. Instead, simply use your own website by creating a landing page that looks like Linktree.
Benefit from your own “MULTIPLE” Link PAGE
- Improve your SEO score
- Strengthen your brand
- Save up to $72 a year
What is linktree ?
A lot of Instagram users would like to add multiple website links to their Instagram Bio, for example a link to their main website, a link to their Facebook page and also a link to their newest blog post.
However, Instagram only allows 1 link to be inserted into their Bio.
This is where Linktree comes in handy for users without a website. Linktree allows you to create a landing page where you can add all your links to the page. You can then use the URL link from your Linktree page and paste it into your Instagram Bio.
Linktree Profile
but if you have your own website do not use Linktree!
Linktree seems to be a smart solution for Instagram users who do not have their own website. However, those users who do have a website should consider creating their own landing page on their website instead of using and paying for Linktree.
With this approach, traffic will be directed directly to your website and not to an “middleman” or an intermediate site that will profit from your traffic. With Linktree as an intermediary, you may lose clicks along the way, as your visitors may not click further on your content after reaching Linktree.
9 reasons why Linktree should not be used
Yes, Linktree also gives you analytics now, but why use their analytics when you have your own website and can track everything with Google Analytics? Don’t waste your time and money, invest in your website and not in others.
If you use 10 services, you don’t want to check 10 websites for analytics. That’s the main reason why we want to capture all the traffic on “our” website, to analyse the customer journey and also to run re-targeting ads with Google which is not possible with Linktree.
Google will increase your SEO rank the more visitors your website gets. If, however, you have Linktree in your Instagram Bio, visitors will first be redirected to Linktree’s website and only from there, your visitors will have the opportunity to click on a link to your website and thus be redirected to your website. Many website owners think that this does not matter. However, if you have 100, 1000 or even 10,000 visitors in a given period of time, this can really mess up your SEO ranking as these clicks have been given to Linktree.
You must buy the monthly package for $6 to use all the “tools” (features) that Linktree has to offer. However, these “tools” are not very complex or unique, which means you could save $6 per month or $72 per year and simply create your own link page on your website.
There is a possibility that your Linktree link will be marked as spam by Instagram at any time, resulting in a broken link in your Instagram bio. This happened in the summer of 2018 when Instagram realized that Linktree did not meet community standards and therefore classified all Linktree links as spam.
In the free version of Linktree, the “Linktree” logo is placed at the bottom of the profile. This could confuse or distract viewers and potential customers.
If you use the free version, there are only a limited number of options to customise your Linktree profile and these will most likely not match your brand. What this means is that you are not establishing an overall connected brand journey for the visitors of your website.
Using Linktree will give you a link from Linktree that looks like this: https://linktr.ee/*yournamehere* This will not strengthen your brand. It will only strengthen Linktree’s brand.
There is a possibility that your Linktree link will be marked as spam by Instagram at any time, resulting in a broken link in your Instagram bio. This happened in the summer of 2018 when Instagram realized that Linktree did not meet community standards and therefore classified all Linktree links as spam.